Mba final year 4th semester 401 strategic management. Reach consensus on why the organization exists, what goals or outcomes it seeks to achieve, what it stands for, and whom it serves. The 7 principles of masterful planning strategic planning. Functions of strategic management since the function of. Business policy, strategy, planning and management. The objective of the course is to impart an understanding of the comprehensive process of top management in any business enterprise. Strategic planning and development 5 department attempt to honor the demands of other departments, it may significantly slow bill processing, placing a utilitys financial integrity at risk.
An improved swot analysis approach for strategic planning. This report aims to explore a diversity of perspectives regarding the concepts of strategy, strategic planning and management in the public sector. Strategic issues emerge from the data and environmental scan. Pdf strategic management and strategic planning process. Pdf an organizations strategy is the match between the. A strategic plan is a tool that provides guidance in fulfilling a mission with maximum efficiency and. The integrative strategic communication management theory developed in this research. Ghosh, business policy, strategic planning and management, sultan. One of the specific responsibilities of the bureau of strategic planning is the design and implementation across the organization of resultsbased management rbm in particular in programming, budgeting, monitoring and reporting.
Stepbystep guidelines to customize and facilitate planners to implement the best strategic planning process to suit the particular nature and needs of their nonprofit. Also published in 1980, was top management strategy, by benjamin b. Without strategic planning, the community will never know where it is goingmuch less know if it ever got there. Sen, hakan 2016 strategic planning in the public sector. Industrial marketing department of higher education. Sometimes strategic planning is confused with other planning modalities, each valid in its own right but geared toward a different end result. It can be general, sweeping and vague, but at least it tells you that you the strategic planning process 1. The real benefit of the strategic planning process is the process, not the plan document. The functions of strategic management are to provide a plan and goals for your businesss growth and see that plan through to meet those goals. Remember that strategic planning is a dynamic process that continually takes. One of the specific responsibilities of the bureau of strategic planning is the design and implementation across. Strategic planning is the cornerstone of every commoninterest community. Begin your strategic planning by agreeing on the following.
Strategic planning is the first phase of the strategic management process. The indian context has been kept in view throughout the work and the basic ideas are supported by empirical findings and research studies relevant to the indian scene. Strategic management concepts strategic management consists of the analysis, decisions, and actions an organization undertakes in. Ten keys to successful strategic planning for nonprofit and. Environmental analysis provides time to anticipate the opportunities and plan to meet the challenges. Perdue school of business, salisbury university, 1101 camden avenue, salisbury, md 21801, usa. The history is filled with the examples where the strategic management of offensives and counter offensives paved the path for decisive victories. Thereby, the research calls for increased attention on strategy practitioners and their actual practice in strategic planning processes. Strategic management is a concept that concerns with making decisions and taking corrective actions to achieve long term targets and goals of an organization. Although there are countless books available on strategic management, there are few, if any, that supply practical coverage of strategic planning, execution, and measurement.
The art of strategic management remained primarily associated with the military history. First, create a mission statement that describes the central purpose of the organization and its goals and a vision statement that focuses on the future direction of the company. Managing the development of strategic planning and. Muzainah mansor1 and professor mahamad tayib2 abstract strategic planning is the most important. The components of direction are purpose, values, mission and vision.
To put it simply, not every plan is a strategic plan. The process of strategic management model is cyclical. Obviously, a great deal of strategic thinking must go into developing a strategic plan and, once developed, a great deal of strategic management is required to bring its aims to fruition. A strategy of a business organization is a comprehensive master plan stating. Pdf methodology for sustainability strategic planning. Implementation of strategic management practices in the.
The objective of the course is to impart an understanding of the comprehensive process of top management in any business enterprise so as to develop the ability to analyse business problems and provide an opportunity to experience the process of decision making. Purpose of strategic information system planning the strategic information systems planning process is intended to ensure that technology activities are properly aligned with the growing needs and strategies of the organization 8. Strategic planning thesis pdf 2 taking a closer look at three decades of strategic planning literature. Strategic planning pk strategic management strategic. Planning helps assure that a business remains relevant and responsive to the needs of its customers, and contributes to stability and growth. This paper attempts to point out the complexities surrounding management by.
The importance of strategic management in a firm can be answered by analyzing relationship between strategic management and organizational performance. Benefits and challenges to strategic planning in public. The terms strategic management and strategic planning both appear frequently in this paper. Reach consensus on why the organization exists, what goals.
You can create a strategic plan in three fairly simple steps. Scribd is the worlds largest social reading and publishing site. Strategic management cherunilam, himalaya publications. Also, according to ketchen, boyd and bergh 2008, the strategic management journal. No clear understanding of management by objectives in relation to strategic management has emerged in the literature. A sequence of developing plans that move from general to specific and intent to action would create several levels of planning, which could be illustrated in the. Strategic management practices in indian cement industry and its. Vision, mission, objective and goal osou odisha state open. Strategic planning characteristics applied to project management karen e papkeshields.
Schendel and hofers book strategic management 1979 and the almost contextual establishment of the strategic management journal smj in 1980, and the strategic management society in 1981 dagnino and cinici, 2016. It provides a basis for monitoring progress and for results. Theres doing your best at strategic thinking and implementation, and learning from. Strategic planning strategic planning is more than ensuring your association will remain financially sound and be able to maintain its reservesits projecting where your association expects to be in five, ten, or fifteen yearsand how your association will get there.
Strategic change needs planning as a lot of issues arise and need to be solved. Strategic management shares these same attributes, but it is a much more encompassing process that is concerned with managing an organization in a strategic manner on a continuing basis. In the corporate sector, its emergence started after the culmination of second world war. Strategic planning and resultsbased management and resultsbased budgeting approaches. It is a wellknown fact that coca cola company has emerged to be one of the most recognized organizations in the world. Discuss about the stratgic management of coca cola. The first step of the strategic planning process is to clearly articulate our direction. Strategic planning, execution, and measurement spem. Schendel and hofers book strategic management 1979 and the almost contextual establishment of the strategic management journal smj in 1980, and the strategic management society in 1981. An integrated balanced scorecard strategic planning model. Strategic planning is an organizations process of defining its strategy, or direction, and making. Strategic planning is one of the several components of project management that a highfunctioning organization requires to operate at its maximum operating level. Strategic planning characteristics applied to project management. Strategic change and the successful implementation have one aim, a higher organizational performance.
Strategic planning tenstep guide the importance of planning planning is a critical component of good business and good management of business. Muzainah mansor1 and professor mahamad tayib2 abstract strategic planning is the most important and fundamental step in moving organizations to become more performanceoriented. Strategic country environmental assessment pakistan. The process of planning, objectives, policy and procedures, forecasting and. Strategic planning pk free download as powerpoint presentation. Strategic planning characteristics applied to project.
The theory and practice of strategy in business organizations. The report was prepared under the overall guidance of jeffrey raclu, acting director, south asia environment and social development department, and john wall, country director. Alaboud king saud university, riyadh kingdom of saudi arabia abstract strategic information systems planning sisp is one of the. Concept of management, scope, functions and principles of management. Strategic planning strategic planning the process of developing and maintaining a strategic fit between the organizations goals and capabilities and its changing market opportunities philip kotler. This paper attempts to point out the complexities surrounding management by objectives, and how the evolution of strategic management as a group process supersedes mbo as a system of planning, implementation, obtaining feedback. The analysis throughout the book has been presented in terms of the multiple decision variables concerning strategic management. The area of strategic implementation covers many areas from project management to structure. It is a tool that defines the routes that when taken will lead to the most likely probability of getting from where the business is to where the owners or stakeholders want it to go. However, as with strategic analysis and strategic choice, it is possible to simplify the issues in to a. An important concept of strategic planning is an understanding that in order for the community to flourish, everyone needs to work to ensure the teams.
The last step of the strategic planning process is that of evaluating and refining everything from direction to releasing resources. All about strategic planning free management library. Launched the utility on a series of unplanned, overlapping, and costly application replacements. The feasibility and purpose are key to strategic planning, but also the organizational culture and structure will play a role in this stage.
Strategicplanningandcontrolinmanagementbyobjectives. A read is counted each time someone views a publication summary such as the title, abstract, and list of authors, clicks on a figure, or views or downloads the fulltext. About me adjunct lecturer at hks two decades experience in the nonprofit and philanthropic sector, designing and leading large global and national initiatives and organizations board experience on. Mar 19, 20 the drivers model is leadership strategies methodology for strategic planning and the ultimate tool for masterful planning. If innovative thinking is the hippies and artists of the organizations project management, strategic planning is the architects and engineers. Strategic planning is a principal element but not the essence of strategic management, which also involves resource management, implementation. Strategic planning and development 5 department attempt to honor the demands of other departments, it may significantly slow bill processing, placing a utilitys financial.
At the risk of simplification, strategic planning is defined as an organizations process of formulating its. School of business management, university utara malaysia. Effective strategic planningwas created for staff and board members of community development organizations. Ltasks of strategic management lstrategic management is an ongoing process lwho performs the tasks of strategy.
The case of a tax administration in a developing country dr. Mba final year 4th semester 401 strategic management objective. Field guide to nonprofit strategic planning and facilitation by carter mcnamara, published by authenticity consulting, llc. Ltasks of strategic management lstrategic management is an ongoing process lwho performs the tasks of strategy lbenefits of managing strategically strategic management the art and science of formulating, implementing, and evaluating crossfunctional decisions that. Pdf on jan 1, 2008, fred nickols and others published strategy, strategic management, strategic planning and strategic thinking find, read and cite all the research you need on. Mar 25, 2017 the strategic planning process involves the characteristics of the human resources of the organization, especially because of the fact that the resulting strategic plan will be implemented through the action of the employees in the organization. The management strategies are formulated on the basis of company. Considering the entire value chain, this book covers the complete process of strategic planning, execution. The feasibility and purpose are key to strategic planning, but also the organizational culture and structure. Leadership, strategic planning and strategic management for higher education institutions in developing countries conference paper pdf available february 2014 with 4,209 reads how we measure. Strategic planning the field of strategic planning has an extensive history that includes the emergence of multiple and competing theories to explain the strategic planning process and its. The objectives of strategic information systems planning are wide and cover all aspects necessary to smooth the. Strategic management for the state international approaches in. Defining strategic management, planning outline l why strategic management.
Boyerwright information and decision sciences department, franklin p. Considering the entire value chain, this book covers the complete process of strategic planning, execution, and measurement. Strategic management of business performance based on. It is necessary for the managers to ensure that the resulting strategic plan would be able to.
Strategic planning strategic planning is more than ensuring your association will remain financially sound and be able to maintain its reservesits projecting where your association expects to be in five. Goals, priorities and strategies outlines the goals, priorities, and strategies to meet the mission 3 4 overarching goals aligned with mission. The drivers model process covers seven key principles for masterfully planning any activity. It describes the process for developing an organizational strategic plan, from.